Young Lion
Commissioned directly by Círculo Creativo USA as the official cover of the 2025 US Hispanic Young Lions Competition. The theme was art and artificial intelligence, so the image was built inside that tension: a Baroque fresco where the muses work on laptops and the crowd raises its phones toward the lion. More than 100 generated elements were brought together through 3D modeling, compositing and high-end retouching into a single monumental composition.
Role — Concept · Art Direction · CGI. Full creative freedom from Círculo Creativo USA — the concept, the visual style and the final image were developed from scratch. The idea: the Young Lions are the young creatives with the most ideas heading to Cannes, so the cover became a classical painting in which everyone — even the angels — works on laptops and tablets, and every gaze converges on the Cannes Lion at the center.
